5G’s potential, and why businesses should start preparing for it

Omar Abbosh, group chief executive of Accenture’s Communications, Media & Technology operating group, and Larry Downes, Senior Fellow with Accenture Research, published an article in Harvard Business Review highlighting the findings of a new Accenture survey of nearly 2,000 technology and business executives in 10 countries which “revealed deep uncertainty about next-generation mobile network technology.” Abbosh and Downes recommended “an aggressive but measured approach to planning for and investing in 5G today,” stating it makes little sense for companies “to bet on one particular technology or application,” and that “the old approach of waiting for new 5G-powered markets to emerge and jumping in later as a so-called ‘fast follower’ won’t work.”

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