As retailers add 5G technology to their existing network architecture, the use of personalized digital signage, augmented reality, virtual reality, video and pattern recognition of shoppers and interactive mobile apps will become part of a typical shopping experience. The future of retail "is going to be much more high-tech, connected experience for both customers and businesses, complete with instantaneous communication systems and mirrors that can recognize tags on clothing." Brian Cabe, vice president and general manager of Crown Castle, said "those insights into customer behavior supplied by 5G network data will offer companies opportunities to make real-time adjustments to improve the customer experience."
North Myrtle Beach exploring small cell technology regulations
Last week, the North Myrtle Beach’s planning commission unanimously recommended regulations for small cell technology on public property. Myrtle Beach and Conway have also discussed how to regulate small cells, which will become more prevalent when service providers switch t...
As commercial 5G nears, small cells generate interest
According to research on behalf of the Small Cell Forum (SCF), growth in small cell deployments by operators is "set to surge in the coming months as commercialization of 5G mobile networks nears." The research found that deployments will grow by 92 percent in North America and by...
Wireless tech is getting an 'unprecedented' update — and Dallas is getting the VIP treatment
Dallas, TX, is "getting a front-row seat for the future." The city was selected by AT&T, along with a dozen cities, to access 5G, which "will arguably be the biggest upgrade ever in the generations of networks." A number of companies are investing in Dallas as part of this transit...
Dallas among the first cities for 5G technology ahead
AT&T has upgraded its network in Dallas for 5G services and it is accessible in the downtown at a park near to Dallas Art District. For the new technology, "with an investment of $45 million, installation of small-cell sites has been under progress in Dallas by Crown Castle, a wir...
Communications infrastructure and what it enables
Crown Castle government affairs manager Jonathan Hart published a blog for 1871, Chicago's Technology & Entrepreneurship Center, noting some "combination of cell towers, small cells and fiber that comprise our wireless networks and deliver the connectivity necessary in today&rsquo...
Managing the coming M2M tsunami
The digital transformation of our economy is projected to generate an ocean of data, fed by a growing universe of intelligent things – sensors, cameras, smartphones, tablets, drones, robots and connected cars.
In a new report this week, Cisco predicts that machine-to-machine...