As retailers add 5G technology to their existing network architecture, the use of personalized digital signage, augmented reality, virtual reality, video and pattern recognition of shoppers and interactive mobile apps will become part of a typical shopping experience. The future of retail "is going to be much more high-tech, connected experience for both customers and businesses, complete with instantaneous communication systems and mirrors that can recognize tags on clothing." Brian Cabe, vice president and general manager of Crown Castle, said "those insights into customer behavior supplied by 5G network data will offer companies opportunities to make real-time adjustments to improve the customer experience."
Verizon CEO sees home broadband as a ‘big opportunity’
At the UBS Global Media and Communications Conference, "Verizon CEO Hans Vestberg touted the carrier’s 5G home residential broadband service as complementing its wired Fios offering while extending the ability to provide a wireless alternative to home connectivity." In his c...
Verizon’s 5G aspirations lead to over 10,000 voluntary resignations
In light of its 5G aspirations, Verizon announced approximately 10,400 of its employees voluntarily resigned as part of its "realigned organization structure." The cost-cutting program should help Verizon retool for its 5G technology. The realignment is a four-year, $10 billion co...
The State of Nevada, City of Las Vegas, NTT reach deal to accelerate smart city
The State of Nevada, City of Las Vegas and Nippon Telegraph and Telephone Corporation announced an agreement to "advance and accelerate smart technologies." The city will start trial-use of the smart city solutions during spring 2019 for the consideration of the full-scale service...
City, Cincinnati Bell bring free Wi-Fi to Downtown
City leaders in Cincinnati, OH, announced a partnership with Cincinnati Bell that "will bring free Wi-Fi to downtown Cincinnati." The new alliance, dubbed "Smart Cincy," will "ignite economic growth, improve public safety, power more efficient government, and bridge the digital di...
Plaza eyes cell nodes and telecommunication regulations
Last week, the Village of Great Neck Plaza introduced legislation to update their laws on telecommunication towers, antennas and other facilities. Mayor Jean Celender described the proposal as aiming to "get ahead" and "be proactive" as new technologies like small cell nodes emerg...
Nokia and China Mobile launch hybrid 5G indoor system
Nokia and China Mobile Research Institute have co-operated to design an indoor network solution that combines passive antennas with 5G radio and Bluetooth beacons. The system "is designed to enable very localized services, reduce the cost of deploying 5G NR indoor coverage and cap...