As retailers add 5G technology to their existing network architecture, the use of personalized digital signage, augmented reality, virtual reality, video and pattern recognition of shoppers and interactive mobile apps will become part of a typical shopping experience. The future of retail "is going to be much more high-tech, connected experience for both customers and businesses, complete with instantaneous communication systems and mirrors that can recognize tags on clothing." Brian Cabe, vice president and general manager of Crown Castle, said "those insights into customer behavior supplied by 5G network data will offer companies opportunities to make real-time adjustments to improve the customer experience."
Three Cell Tower Companies Become the Hottest Play in Real Estate
The Wall Street Journal reported that three publicly listed cell-tower companies, Crown Castle, American Tower and SBA Communications, rallied last week after a federal judge cleared the T-Mobile and Sprint merger. "Each gained more than 4% on Feb. 11, the day of the judge’s...
5G and the T-Mobile/Sprint Merger How They Are Related and How It Impacts You
EconoTimes reported on the various ways the T-Mobile/Sprint merger will impact the wireless industry and the rollout of 5G networks, noting that the merger will increase network spending in line with Verizon and AT&T, which would result into an immediate boost to revenues for comp...
NYC allows 5G equipment on streetlamps
The New York City Department of Information Technology and Telecommunications approved 10 franchise agreements with several companies to install 5G equipment on streetlamps and some traffic-light poles. The companies are: Crown Castle, CSC Wireless, ExteNet Systems, New Cingular W...
Crown Castle towers lead the way in implementing 5G technology
President and CEO of Crown Castle, Jay Brown, was featured on live broadcast to discuss the infrastructure needed to implement 5G networks. In the interview, Jay discusses the enablement of communication that is "nearly instananeous," and addresses the potential pushback to aesthe...
Support 5G: Legislature should ease installation of small cells
This article details the Legislature’s need to create a concise process that allows for the efficient construction of 5G networks, as well as Verizon and AT&T’s efforts to install small cells throughout Pennsylvania, which could bring an estimated $3.5 billion to the s...
Crown Castle-backed Vapor IO raises $90M for nationwide edge rollout
Last week, Vapor IO announced an additional investment by Crown Castle and private equity firm Berkshire Partners, bringing its aggregate Series C funding to $90 million and providing the means to accelerate its Kinetic Edge buildout. The company now says it has the funds to build...